How to offer your services online?
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Offering services online as a freelancer or business owner has been steadily increasing in popularity. In the US alone, 39 million people work online as of 2021, and by 2025 there is expected to be an 87% increase from pre-pandemic levels. However, while the statistics speak for themselves, many may wonder what the benefits of working online are and why you should offer your services online in the first place. Covid 19 is an obvious factor — in fact, the CDC concluded that you are twice as likely to catch the virus if you work externally to the home.
Working online also reduces costs (such as travel and food), is more flexible if you have a busy lifestyle, and increases accessibility for many people. As offering your services online clearly allows you to reap benefits, today we plan to advise you on how you can begin to offer your services online — regarding flexibility, increasing exposure and creating a brand/profile.
Flexibility and exposure when becoming an independent consultant
In terms of independent consultancy, the more flexibility and exposure — the better. This is especially true if you are a beginner consultant. While we don’t advise joining a marketplace, freelance platforms may be useful at the start to simply gain experience. Working on several platforms at a time may prove productive at the beginning, as this will increase your exposure to a diverse range of potential clients.
We also recommend being as flexible as you possibly can, as this will entice clients. The more time you have at your disposal to spend on a project or the faster you communicate with a client, the more likely they are to build trust. However, that being said, it’s important to set professional boundaries from the beginning to establish a sustainable business relationship and keep work life separate from your personal life. Flexibility is good — within reason. A 2019 UK study did find that independent consultants tend to prioritise work over their personal lives, which results in long hours and potential burnout — so remain mindful of this.
Learn more about how to establish your niche, priorities and trust in our full article: https://workee.net/blog/how-to-offer-services-online
